Only Zoo Atlanta

Animal magnetism draws people to the Zoo Atlanta.

graphic element

The “Only Zoo Atlanta” campaign’s underlying strategy was built on the fact that Zoo Atlanta was the only place in the region people could see these marque animals. But the fun part was how we’d introduce and build excitement around our pensive primates, regal big cats and playful pandas.

Branding   |   PR   |   Creative   |   Video

The results: During the campaign launch, Zoo Atlanta ended the final four days of March 2016 131% ahead of their goal and 169% ahead of prior year.

graphic element

back to work


140 W. Monroe Street
Jacksonville, FL 32202


Say Hello


889 Howell Mill Road NW, Suite 3000
Atlanta, GA 30318


Say Hello


2115 Yeaman Place, Suite 210
Nashville, TN 37206


Say Hello